I am referring to the abysmal Andrex Washlets adverts. During the adverts now you can cringe as Dawn Porter repeatedly asks unsuspecting members of the public how they wipe their bottom.
This is all to convince people that for years we have been cleaning up after ourselves incorrectly because we 'dry wipe', as Porter crudely refers to it. Instead we should be using wet wipes. It seems Porter will not rest until everybody knows this. So far she has paced high streets, walked into gyms and disturbed shopping centres in order to tell people about the merits of wet wipes.
Originally the adverts started with people shunning Porter, thinking that she was a mad stranger asking too many questions. Gradually people have started warming to her and are now getting sucked into this absurd belief that we just aren't going to the loo correctly unless we have some wet wipes nearby.
I mean what next? Adult nappies for the busy lifestyle and you don't have time for the loo.
It is also ridiculous because people will always need to buy toiletries, so you have a head start. Toilet paper is not a luxury item that people constantly think about if it is worth buying.
In fact it reminds me of a That Mitchell and Webb Look sketch. The advertisers have run out ways to sell a toothbrush. So they come up with an idea that even they are sceptical about.
Photo: Andrex
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